Fruit and vegetable production and distribution in Castilla y León (Spain)

Hortícola Norte 2025, held on January 15, 2025, at the Sala Cultural Alfonsa de la Torre, brought together leading experts, researchers, and professionals to showcase the latest innovations shaping the agricultural sector. Organized by Interempresas Media, this event addressed critical challenges and opportunities, providing a platform for collaboration and knowledge exchange.

A key highlight of the event was the presentation of the SWEET project. Their innovation, poised to revolutionize agricultural practices, captivated the audience with its potential to improve efficiency and sustainability.

Dr. Hugo Moreno took the stage as a special guest speaker. He delivered an engaging presentation about the SWEET project, highlighting its impact on the industry and future prospects through artificial intelligence. Particularly in the field of sustainable weeding control using more automated monitoring systems such as SWEET. Additionally, Hugo Moreno used this opportunity to introduce an article published in the esteemed Revista Tierras (Agricultura 335), which delves deeper into the project’s details and implications. This dual contribution offered attendees both practical insights and a broader perspective on the project’s significance.

The event program included expert presentations on topics such as precision farming, sustainable crop protection, and the integration of robotics and AI-driven tools in agriculture. Panel discussions tackled pressing issues such as labor shortages, climate change, and evolving market demands. Technology showcases featured state-of-the-art solutions aimed at boosting productivity and sustainability. Networking opportunities allowed participants to connect with peers, suppliers, and thought leaders, fostering collaboration and sparking new ideas.

Hortícola Norte 2025 was a resounding success, offering a platform for innovation, knowledge-sharing, and industry collaboration. Attendees left inspired and equipped with actionable insights and new connections to drive the future of horticulture. For more details about the event’s program, visit Hortícola Norte 2025 Program. For reading the article https://www.interempresas.net/Flipbooks/TE/335/

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